Jemima Kiss at The Guardian pretty much nails it with this analysis of today’s Sky News story.
The danger is that is this rush to fetishise Twitter, the media perpetuates the rather irritating habit of always looking for The Next Big Thing. The point is not Twitter itself, or the company that Ev Williams, Biz Stone and Jack Dorsey built, but the behaviour it has facilitated and encouraged. It’s the impact of the tool and not the tool itself that is meaningful, because that is what will grow and influence more new services, and impact existing ones. Facebook is already responding, and there are swathes of services all plugging into the conversations Twitter is driving.
There is merit in monitoring Twitter for breaking news – particularly with services like Monitter and Twitter Search. But more generally, it’s just one platform – and part of a technological and cultural shift towards a real-time web.
Besides the real-time web, Sky News journalists like Ruth Barnett should probably be monitoring the rest of the web in other very established ways. One such example is with RSS to catch topical search results like this. But it’s the cultural and societal shifts that are the really big deal.