Next week I’m doing a talk about digital media.

I thought I’d put the emphasis on what I think of as ‘all the other important applications’ of digital media like collaboration, online communities, forming groups, user-generated content and so on. If you want an accessible introduction to some of these things then you should consider coming along.

It seems to me that sometimes people automatically associate digital media and social media with publicity, PR and marketing. I think marketing is a legitimate use of digital media, depending on how you do it, but it would be limiting to think of it exclusively as that wouldn’t it? What about all the other useful stuff people are doing online?

So hopefully the talk which I’m working on now will complement the talks by the other speakers. And I think I have a way to tie it all together.

The event is primarily aimed at business owners in south Wales who want to know more about online. It’s called Think Digital Cardiff and is organised by Big Eye Deers who specialise in creating ecommerce sites and web stores for people. Now, there are probably loads of companies who claim to offer these services. Big Eye Deers, while well established, are new to me and would be the Highest New Entry on my chart of favourite companies – if there were such a thing. What I like about them is their eye for detail and their use of open source software.

At the time of writing there are still spaces at Think Digital Cardiff for small business owners and all proceeds from the event go to charity.