Online experience of The Radicalisation of Bradley Manning #ntw18

bradley-manning-chair-solo-nativehq

Right now we’re working with National Theatre Wales on a production called The Radicalisation of Bradley Manning. This is a fictional dramatised account based on true events. Writer Tim Price contributed a piece to the Guardian about why he wrote the play and here’s a brief intro:

Bradley Manning is the 24-year-old US soldier accused of the release of thousands of US embassy emails to Wikileaks. On Friday 16th December 2011, his pre-trial hearing opened in Fort Meade in Maryland. Manning faces a maximum sentence of life in custody with no chance of parole. But just a few years ago, he was a teenager in west Wales. How does his story impact on the people he left behind, and who is responsible for his ‘radicalisation’?

From very early in the production process it was obvious that the interest in the play and the questions it raises would be much wider than the venues around Wales – at schools in Haverfordwest, Cardiff and Connah’s Quay – and indeed wider than Wales itself.

Therefore as part of the online experience we had some discussions with the director John McGrath and decided together that a live stream was needed, to cater for this international interest and allow people worldwide to watch and take part. If you’d like to watch the live stream it’s free and you can book to receive a reminder to make sure you don’t miss it.

Unlike some other theatre companies which are within walls, National Theatre Wales’ primary presence has always been digital through its online Community. There is an expectation that the digital life of the production will receive attention and care. While this will raise the profile of the production this is not predominantly a marketing channel for the theatre but a bona fide way to appreciate the story, the ‘content’.

The artistic questions then become: what kind of online experience can we offer? How can we make appropriate use of the distinctives of online? How can we encourage people to participate in this and ‘sit forward’ rather than just consuming the stream like TV?

Photos by Tom Beardshaw

In truth we are navigating our way through these questions but we do prefer to regard this is a standalone online experience – rather than an attempt to replicate the live corporeal theatre in a screen. The online view is different – it will depend on microphones at the venues and cameras which feed into what’s effectively a vison mixer and streaming software. This is not pre-recorded video either, everything will be happening live. (Thanks to Kinura and Pilot Theatre for their hard work on the live stream.)

Certain things become possible such as a live text-based chat with other viewer-participants (terminology decision pending) from around the world. I’m very curious about the kinds of conversations that people will have while the show is in progress and what links they will share. In practice there will be other forms of conversation around the wider web too, not just our spaces. (Incidentally if you are a blogger or social media devotee and you can get to Cardiff, Wales then you have the chance to take photos, record video and interview cast and crew at a sneak preview on 18th April 2012.)

Of course the story itself includes the theme of technology and its use by Bradley and others. I’d rather not say anymore right now – if you’re curious you can book to receive a reminder of the live stream.

You can also read updates on National Theatre Wales Community blogs under the show tag which is ntw18.

Background to the NativeHQ website rejig

nativehq-gwefan

Tom and I have been busy rejigging the NativeHQ website of late. We’re still working on some aspects of the content but decided to follow the Cult of Done philosophy and just get it online.

I wanted to blog about how relatively painless this process has been from a system point of view. This is the kind of long-term freedom from pain we like to offer clients of our website development services too.

Since the beginning of NativeHQ around three years ago our website has run on the WordPress system and this is turning out to have been a wise decision. One huge advantage of WordPress is the freedom we get from its open source licence (the WordPress code is licensed under a licence known as GPL). In other words, we are independent of any other company and completely free to change bits of it. We are certainly not locked in to any suppliers, licence costs, ‘bespoke’ systems and so on.

In the case of our own website we kept the core system and the old posts. We mainly needed to work on the cosmetic level of the visual theme: we got rid of the old theme and developed a new theme in keeping with our visual identity.

There are some functional changes as well. For example we wanted each service page to begin with an introduction and have a live portfolio of related projects underneath. If you visit, say, Social media strategy or Multiplatform design, you’ll see what I mean. The list of links in each case is generated automatically from the blog maintained by Tom and me, based on categories.

Again these functional changes are modular – just a matter of patching in a new template or two, not a serious overhaul.

Something is seriously wrong if you have to spend loads of money to overhaul your entire website including the core CMS just to give it a fresh look and emphasis every three or so years. But some website suppliers can force you to do this by making you rely on their bespoke, proprietary systems. As a rough analogy, it wouldn’t make sense to put your body under general anaesthetic and have surgery every time you simply want to change your outfit or make-up.

Rydyn ni wrthi’n datblygu’r ochr Cymraeg o ein gwefan ni. Bydd y cynnwys yn wahanol i’r Saesneg i fanteisio ar y cyfle i siarad am y we Gymraeg a phethau sydd yn addas i ein cymuned sydd yn defnyddio Cymraeg. Gawn ni weld. Mae’r ddwy iaith gyda statws cyfartal ond mae modd gwneud pethau unigryw i’r Gymraeg hefyd er mwyn cryfhau’r gronfa o sgyrsiau sydd ar gael yn yr iaith hon. Mae’n broses dysgu hefyd. Mae mwy nag un ffordd i wneud pethau a dyma’r ffordd rydyn ni’n bwriadu dewis. Fyddan ni ddim eisiau cyfieithu yn uniongyrchol rhwng y ddwy iaith.

Os wyt ti’n chwilfrydig, rydyn ni’n defnyddio ategyn WordPress o’r enw WPML er mwyn rhedeg system ddwyieithog. Mae rhaid gosod tri neu mwy o gyfieithiadau: system graidd WordPress, y thema, y cynnwys ac ambell i ategyn. Dyw WPML ddim yn berffaith ond dw i wedi trio sawl ategyn ac mae’n well na’r gweddill sydd ar gael ar hyn o bryd – yn fy marn i.

Gyda llaw dw i’n casáu ymddiheuriadau am ddiffyg darpariaeth Cymraeg ar wefannau ond nawr dw i’n wneud yr un peth. Cymraeg yw fy ail iaith ac mae’r iaith ysgrifenedig yn her fach i fi felly diolch am fod yn amyneddgar.

Looking back to The Beach: the multiplatform design

charlie-curtain-twitcher

It’s hard to believe that two years ago I was caked in sand, doing early development of The Beach theatre game.

I thought I’d blog some of the background to the multiplatform work we did, partly because we have come to regard this as one of the core specialities of NativeHQ and partly because multiplatform theatre is a growing area of innovation. I also wanted to pull together some of the relevant links in one place.

The Beach was a pioneering theatre production combining drama with gameplay, produced by National Theatre Wales in association with Hide & Seek. The live event ultimately took place on the sands of Prestatyn, Wales in late July 2010. If you’re curious about the live game itself start with the blog post about game design and others tagged ntw05 on the theatre’s community site.

But as I said, let’s consider the multiplatform aspect to the production.

Theatre-goers were given the opportunity to interact with the characters of Charlie and TJ in advance of the game via discussions on their personal Facebook profiles.

I was reminded of the importance of time here. Time is among a multiplatform producer’s best assets. I think one particular challenge we had was that we were building not only character profile pages (which is trivial) but social networks of audience members to be friends for the characters (which requires promotion of some kind). If you don’t have time to build these networks of friends/followers, you need massive exposure. That same summer in 2010 Bethan Marlow (who was one of my co-writers on The Beach along with Rhiannon Cousins) worked on Such Tweet Sorrow which was an adaptation of Romeo and Juliet on Twitter. The Royal Shakespeare Company, the producers of the show, made excellent use of the Twitter fever and their own reputation to build the characters social networks rapidly. Another advantage RSC had was that their production, while multiplatform, was online-only whereas we were sharing the attention between online and the live game on the beach. If anything The Beach used online as an adjunct to the live game.

While this was happening and the live rehearsals were beginning I captured a few One Minute With video interviews, which weren’t part of the drama but intended to be a chance to meet members of the production team behind the scenes.

The characters also produced daily phonecam videos where they gave story details and began to recruit members to the mission, i.e. members of the audience. These and the other social media activities were an integral part of the theatre production, the drama and its interactivity. Members of the audience began to consider themselves participants and had some early affinity with the characters. Because each video was uploaded while fresh it felt very spontaneous and dramatic, very much like theatre although the medium was online video. This contributed greatly to the later success of the live event. From a theatre production standpoint, the videos provided additional opportunities for the director Catherine Paskell to help the actors develop their characters in advance of the live game.

A key aim was to guide the online storytelling strategy and ensure that the drama was expressed believably through social media. I’m very pleased with how this was done and in the process I definitely learned some valuable insights about character and story from my colleagues on The Beach project.

A465 social media surgeries – Merthyr Tydfil and Ebbw Vale

Social media training

We are currently organising social media surgeries in Merthyr Tydfil and Ebbw Vale, Wales.

Have a look at the following two events hosted by A465.com, an initiative for people living and working in the Heads of the Valleys.

Wednesday 22nd February 2012

Orbit Business Centre, Merthyr Tydfil
8:30AM – 10:30AM session for businesses
12:00 noon – 2:20PM session for community groups

Friday 24th February

The General Offices, Steelworks Road, Ebbw Vale
9:00AM – 11:00AM session for businesses
12:30PM – 2:50PM session for community groups

As you can see above there are two dates, each of which has two sessions. You can find a whole lot more event info on the A465 site or have a look at the flyer for business and the flyer for community groups/projectsBook your free place now.

Protecting an area of rainforest the size of Wales

Size of Wales

We are helping the Size of Wales with their environmental campaign. Check out the video to find out more. Our work is focused on using social media to raise awareness and money.

Please leave a comment on the YouTube vid which will help to boost its ranking. You can also like the Facebook page to follow the latest news. For each Like, Size of Wales’ partners will contribute £1 to the fund.

More info on this project to follow shortly.

NativeHQ on LinkedIn

We’ve just started a NativeHQ page on LinkedIn. We’re still testing the service as a business in order to figure out its value. Do subscribe if you want to follow our posts on the use social media in the real world.

Think Digital Cardiff: some notes about Platforms & Practices

Here are my slides from my talk entitled Platforms & Practices at the first Think Digital Cardiff event.

This was a bit of a freeform talk about social media. There are no bullet points! Its purpose was to inspire people to think about creative use of digital media. Some quick notes follow.

Platforms & Practices: the general point was that it’s not enough to say you’re using tool X, a platform such as YouTube or Twitter or the web itself. I want to highlight the question of practices – what are you doing and how is it benefitting your work? If there is no practice then you are just playing with the platform, which is fine as long as you’re aware of that. The two need to be there together if you have a hope of any work-related strategy.

Collaboration: I deliberately began with Google Docs as a suggested improvement over email attachments for some situations. It’s an example of online collaboration with colleagues on documents, an easy thing that gives us a hint of what could be possible with bolder forms of collaboration. (At the bar afterwards someone mentioned that true collaboration is about working with people from different disciplines which was a good point. I could have added here that it’s about the practice as well as the platform of Google Docs. But we had to start somewhere.)

The cloud: it just means servers. I’m personally uncomfortable with the term ‘cloud computing‘.

Wikipedia: another glimpse of what is possible when people use social software to collaborate. Also available in Welsh, Spanish, German, Japanese, etc.

Ravelry: a social network for knitting enthusiasts. But we know that hobbies are big on the web.

Here Comes Everybody: recommended book by Clay Shirky, about easier group formation

giffgaff: just one example of a business which nurtures an online ‘community’ to fix problems and cut customer service and marketing costs. Some of the community members know more than the staff about aspects of real world use. I really wanted to emphasise that this is not merely Social Media Marketing. Mobile phone networks are an interesting area – they play to the network, including friends and family deals. The network effects keep people using the system and give value to people according to their connections/friends/etc.

National Theatre Wales Community: we worked on the strategy and trained the team. A very interesting project, with some unexpected outcomes in terms of how people participated.

1 / 9 / 90 guideline: there are wisdoms around online communities and participation. You can gather metrics on many things that are important to you, much more than just member count.

OnePeople documentary: commissioned to celebrate Jamaica’s 50th anniversary of independence. A superb example of remix and social video. Maybe the fact they’ve booked Kevin MacDonald to edit the DIY videos is the most conventional

Remix by Lawrence Lessig, another recommended book

YouTube: there is a culture of YouTube. It can be about you and your DIY video, made on a phone camera or Flipcam. It can be a mistake to hire an expensive crew with professional editing. It doesn’t have to be about broadcast quality or production values.

It’s all about your second video: just a thought that you should probably go through the process of making a short video (maybe just a conversation about your subject or industry, forget about overt marketing pitches) and uploading it. Then you have gone through the ‘initiation process’. It’s the beginning. You might get a comment, etc.

Platforms & Practices is also about play. You can experiment on a personal account. This informs your practices as a company.

There it is, there wasn’t much time to elaborate further but a lot of hints that people will have found useful – I hope.

Lunchtime video from Euan Semple about social networks and business

Now and again we have a lunchtime video session at NativeHQ. Our choices of video tend to have a strong emphasis on technology, innovation and creativity. We love to absorb influences from all over the place, especially as what we do is not a ‘pure discipline’.

This video is a talk by Euan Semple at the Do Lectures in Aberteifi and is called Why social network mess can benefit your business. (Embedding doesn’t seem to be encouraged so you’ll have to visit the Do Lectures site instead.)

Semple only partly answers the title question, in my opinion, but well worth a watch for his anecdotes about getting humans communicating properly in a big organisation.

The benefit of online collaboration (Guardian)

Here’s an interesting albeit teasingly brief set of examples of how arts and culture organisations used online collaboration tools and practices to be more efficient and save money.

Collaboration has been a good use of digital media for a number of years. But I suppose it’s inevitable that ‘feeling the squeeze’ is given as a key reason for looking at these collaboration opportunities, perhaps enough to bring what might have been perceived as a niche topic into the pages of the Guardian.

The emphasis in the article is mainly on collaboration beyond the walls of your company – with other organisations – although I’d argue that better collaboration can bring benefits within the team of an organisation too.

Talking about digital media at Think Digital Cardiff @tdcardiff

Next week I’m doing a talk about digital media.

I thought I’d put the emphasis on what I think of as ‘all the other important applications’ of digital media like collaboration, online communities, forming groups, user-generated content and so on. If you want an accessible introduction to some of these things then you should consider coming along.

It seems to me that sometimes people automatically associate digital media and social media with publicity, PR and marketing. I think marketing is a legitimate use of digital media, depending on how you do it, but it would be limiting to think of it exclusively as that wouldn’t it? What about all the other useful stuff people are doing online?

So hopefully the talk which I’m working on now will complement the talks by the other speakers. And I think I have a way to tie it all together.

The event is primarily aimed at business owners in south Wales who want to know more about online. It’s called Think Digital Cardiff and is organised by Big Eye Deers who specialise in creating ecommerce sites and web stores for people. Now, there are probably loads of companies who claim to offer these services. Big Eye Deers, while well established, are new to me and would be the Highest New Entry on my chart of favourite companies – if there were such a thing. What I like about them is their eye for detail and their use of open source software.

At the time of writing there are still spaces at Think Digital Cardiff for small business owners and all proceeds from the event go to charity.